They shared briefs for Hamdard Khaalis spices, Hamdard Olive oil, Hamdard Mustard Oil, Hamdard Saffron, Hamdard Rooh Afza, Hamdard Squash, and Hamdard Naariyal Pani. We then in no time fabricated unique yet effective influencer marketing strategies and suggested showcasing their heritage brand using multiple campaigns with the help of influencers of different genres such as Mom Vloggers, Mixologists, Homemakers, TV celebrities, and Lifestyle vloggers. Moreover, we also targeted different states for different Hamdard products to increase brand awareness more and more. However, we also made sure that the campaigns are not state-specific and thus, focused on running multiple campaigns so that it reaches people from all spheres and zones.
Mom vloggers promoted various Hamdard drinks that are refreshing and can be consumed by people of all age groups. Similarly, our Mixologist influencers used Hamdard products to prepare a wide range of refreshing and soothing mocktails. TV celebrities, homemakers, and chefs used Hamdard Khaalis spices in various types of dishes and created some amazing, mouth-watering recipes and shared them using reels on Instagram.